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Wednesday, May 24, 2017

Seven Steps to a Successful Fundraising Campaign

Wonderful day at FSCAA putt putt tournament. Great fun and we loved being a hole sponsor.
Don't ask about our team score! Thanks Peggy Strine, Bernice Edwards and everyone for a perfect day.

When your organization is launching a fundraising campaign, there are certain steps that can make it successful. Whether your financial goal is large or small, or you are planning an annual appeal or a capital campaign, these seven steps can serve as a template to guide your efforts. 
  1. Have clear fundraising goals. 
  2. Write direct and focused material explaining your need. 
  3. Develop a gift range chart customized to your campaign. 
  4. Make a list of potential donors at each giving level.
  5. Personally contact your best prospects early in the campaign. 
  6. Ask for major gifts in person. 
  7. Follow up regularly with your donors.
These steps are simple...but they work. 

At MacIntyre Associates, we can help you develop these steps as they apply to your fundraising needs. To learn more, contact Bonny Anderson at (302) 530-6806 or, or visit us at

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